Reel Diving is a Scandinavian distribution business for diving equipment. Thier clients are dive stores, dive centres, military & industrial divers and goverment organizations. Their market location is Sweden, Finland, Norway and Denmark. Reel Scuba diving stands for suppliers such as Cressi, Santi, Scubapro, Green Pressure, Ikelite, Light Ape, Hugyfot, Silent Submersion, Miflex, Heinrichs Weikamp, Luxfer and Eurocylinders. Reel Scuba diving is situated in central Gothenburg on the Swedish west coastline.